India, a topic in B schools !
Consulting firm Bain decided to expand their office in India this year. They went to IIMA and audio-podcasted their info session to all the shortlisted students so that they have an idea of what to expect when they join the firm their info session.This was one of the articles discussed in the class the other day by one of the student groups ( Nah, none of the folks in the team were from India!).
Its a common thing now.Every time there is a case discussion, two countries that are often discussed are India and China.Gone are days when a discussion about India in a business school classroom would typically only highlight a typical third-world country’s problems like overpopulation or poverty. Now, discussions also include opportunities like investments in India, building entrepreneurial ventures, and a whole host of discussions on the keys to India’s economic success. and of course India's core competence in 'IT Outsourcing' !!
An interesting article in ET as Brand India evolves in MBA classes world wide.!
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