Organized Chaos - IDEO

We discussed a HBR case on Ideo today and that was followed by a ABC News video titled "The Deep Dive," where the team from IDEO redesigned the shopping cart in 5 straight days.The guyz were very innovative (and crazy too!). If you get a chance, do watch that video.

An excellent process on how ideas are generatd and then the best product is built.

You can read the article here and watch a ppt here

Below are pics of the Grocery Cart that was designed. It is nice..isn't it?

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Pic Source: Flickr